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Global Experience

Client:

Scientific Games

Location:

a global scale

Since launching the world’s first secure instant lottery game in 1974, Scientific Games has grown to become a giant in the global lottery business. With customers and facilities located across the world, we have worked with Scientific Games across the Americas, Asia and the UK for the past eight years to ensure their global program engages with existing and prospective clients and drives customer sales.

Throughout the partnership, our creative led approach, drawing on strategic brand insights, has helped to evolve their presence and thinking from a functional space into meaningful brand experiences that fuel customer conversations long after the events have taken place.

The pinnacle event for Scientific Games is their presence at G2E, where we have created meaningful experiences which have contributed to their ongoing success year on year.

Using our proprietary meeting and events technology platform - EventHive - Scientific Games have been able to manage all of their show meetings and enabled them to take valuable learnings and data from each event to assist in the sales process.

Working on behalf of Scientific Games we have negotiated with our supply chain to deliver significant cost savings across the global program delivery.

“You truly go above and beyond as a partner for us throughout the entire process”