2Heads Expands Themed Attractions Capabilities with Experience UK

2Heads is proud to announce that we have joined Experience UK, the leading network for the themed entertainment and visitor attractions industry. As we continue to expand our work in themed attractions, immersive experiences, and experiential design, this membership marks an important step in strengthening our connections across the global attractions and themed-entertainment community. Becoming part of Experience UK enables us to collaborate more closely with industry innovators and further elevate the creative, narrative-driven worlds we bring to life for partners around the world.

Experience UK is a globally recognised trade association dedicated to advancing the UK Experience Economy and supporting organisations operating across themed attractions, museums, live events, and cultural experiences. Their members represent the creative leaders shaping visitor destinations worldwide from immersive themed attractions and interactive museums to family entertainment centres, innovative retail environments, and large-scale live events. Together, they help define the future of how audiences engage with creativity, culture, and immersive entertainment.

Joining Experience UK reflects our growing ambition to expand our themed-attractions and immersive-entertainment capabilities. As a global agency specialising in immersive environments, themed entertainment design, and world-class visitor experiences, this membership strengthens our ability to connect with a wider network of industry peers, collaborate on pioneering ideas, and continue delivering innovative, story-led attractions that captivate audiences.

With recent work spanning major themed-entertainment projects including the LEGO® Festival and the LEGOLAND Arctic Basecamp, 2Heads continues to design and deliver immersive attractions that connect audiences with stories, creativity, and place. Becoming a member of Experience UK further supports our mission to create the next generation of memorable visitor attractions and location-based experiences.

We’re excited to join the Experience UK community and look forward to shaping new creative opportunities together as we continue pushing the boundaries of themed attractions, immersive environments, and experiential storytelling.