How WBCSD ARE Leading the Way in Sustainable Events… And How You Can Too

At 2Heads, we don’t just produce experiences, we design unskippable futures. So when a global leader like the World Business Council for Sustainable Development (WBCSD) chooses to collaborate with us, it’s more than a partnership. It’s a shared mission to deliver events that reflect purpose, responsibility, and transformation.

For WBCSD, sustainability isn’t a side note. It’s the headline.

‘We purchase a lot at events, and each piece contributes to the environmental strategy, if you make the right choices,’ said Irge Olga Aujouannet, WBCSD’s Senior Director of Events and Operations. And make no mistake, WBCSD are making the right choices.

From supplier selection to venue sourcing, every decision WBCSD makes is intentional. ‘We don’t use single-use plastics. We track emissions. We choose venues with sustainable practices,’ Irge shared. ‘It’s really all about making the right choices… and working with the right organisations who share the same values.’

We’re proud to be one of those organizations. Since our first collaboration, navigating the complex pivot to virtual and hybrid during the pandemic, 2Heads has been a trusted partner in WBCSD’s journey toward greener events.

‘2Heads felt like an extension of our team from the start,’ said Irge. “It’s a very trusted relationship, we have common goals, and we do everything we can to deliver our events in the most successful way.”

That success goes far beyond logistics.

WBCSD’s annual Liaison Delegate Meeting is a flagship gathering for their 250+ member companies, representing a staggering 26% of global emissions. The stakes are high, and the potential for impact is even higher.

“This isn’t just about hosting an event,” explained Stephanie De Heer, WBCSD’s Chief Member & Marketing Officer. “It’s about creating a safe space for business leaders to share, collaborate, and take meaningful action on sustainability. That’s only possible with a production partner that gets the bigger picture.

At the heart of WBCSD’s mission is accountability, something that applies just as much to event execution as it does to corporate performance. “The time for commitments is over. We’re here to take action and focus on the areas where we can have the most impact,” Stephanie added.

And it’s working.

By aligning their events with their sustainability values, WBCSD isn’t just talking the talk, they’re walking it. Every touchpoint of the experience reinforces their purpose. Every interaction becomes an opportunity to inspire. And every partner, like us, is expected to match their ambition.

So here’s the challenge to our wider community: If your brand stands for something bigger, your events should too. Whether it’s reducing waste, tracking impact, or choosing partners who live your values, the path to sustainable events starts with one powerful decision.

Let’s lead the way… together.

Ready to turn your purpose into practice?
Talk to us about how we can help you build events that don’t just engage, but endure.